John Durham from catalyst s+f talks data with Netmining's VP of Data & Insights, Joe Lavan at ad:tech.
"The candidates and campaigns that choose to tap into voters valuable CRM assets will likely be the ones standing triumphantly when all the votes are counted."
Asking questions and getting answers around hot-button campaign issues can tell advertisers a lot about consumers as people and go a long way toward predicting online behaviors in the future."
The numbers behind Thanksgiving never fails to impress. We compared online retail consumer traffic trends from Thanksgiving, Black Friday, the holiday weekend and Cyber Monday.
How do life events change consumer behavior? Joseph Lavan, Netmining's Vice President of Data and Insights, answers this question in today's MediaPost article http://bit.ly/1I1rxVw
What kinds of marketers need self-service programmatic? Netmining President Dean Vegliante answers this question in today's MediaPost article http://bit.ly/1YOxZKg
Netmining will be presenting at the PhocusWright Conference on programmatic and data in the Travel Industry, November 17th in Ft. Lauderdale, FL.
Netmining, leading provider of programmatic data-driven targeting solutions, announces its partnership with data tech innovator Target Data, to provide exclusive audience segments allowing marketers..
We are proud to announce our certification under the Quality Assurance Guidelines (QAG) through the Trustworthy Accountability Group (TAG), confirming that Netmining adheres to the high industry...
Netmining looked at the conversion trends and purchase intents over the average consumer. Click around for more insightful facts and details on this group’s purchase intents, profile and attributes.
Netmining looked at weather patterns throughout Storm Juno, compared to average impression and conversion rates. Impression totals increased significantly in both New York and the US during the Storm.
Netmining compared online consumer traffic trends from Thanksgiving weekend to average online baseline activity, across key verticals.
Netmining compared traffic patterns the week leading up to the Big Game with a snapshot of the week prior. Click through to see which website categories saw significant increases during this time.
Netmining compared traffic volume from Thanksgiving to Cyber Monday to the week prior, across key verticals.
Netmining compared traffic patterns the week leading up to Halloween with a snapshot of the week prior. Significant traffic volume increases and decreases were seen in specific website categories.
Netmining examines Facebook® Exchange impressions, clicks and media spend growth between Q2 and Q3 in 2013.
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